Okay, maybe not too scary. This is Dial's Halloween hand soap, in non-Halloween scent. It has a very nice scent, I should say, but it's just a foaming hand soap, not, say, a pumpkin-scented or burning-leaf-scented or candy-corn-scented soap. This doesn't quite make the cut for the Great Lileks's "Pumpkinification of Everything" that he's been running through October, as there's no pumpkin flavor; also, he's focusing mostly on candy and snacks.
The Dial bottle is disappointing enough. It's certainly got nice art, and the standard Dial foaming soap bottle shape gives it a more pumpkiny look than many other seasonal pumpkin-themed products. The problem is, it is supposed to be glow-in-the-dark. Twenty minutes of light supposedly fires up the glow-in-the-dark outline of the spooky face. Look out! Could scare the kids!
Well, here's my artist's impression of what it looked like in the dark:
And it thereby fulfilled a longstanding tradition of non-glowing glow-in-the-dark products for Halloween.
It's important to keep these holiday traditions going from one generation to the next. In November we'll focus on your aunt's dry turkey and watching your school lose on Homecoming Day.