Pancakes... in a cup!

I have profiled many cereals in this blog, but this may be the strangest breakfast food product ever seen on Your Daily Dose of Vitamin Fred...

Pancakes in a cup!

I thought that this cardboard cup contained a flapjack mix, something that you'd combine with wet ingredients and pour onto the ol' griddle. But no -- you just add water or milk, stir, and microwave for a minute, and it becomes a pancake in a paper cup.

Those guys at Kodiak Cakes are weird, man,

When I realized what it was, of course I had to buy it. This breakthrough in breakfast technology demanded attention. Even Mr. Breakfast doesn't seem to have tested it. So I've stepped into the breach.

First you mix in a quarter of a cup of milk or water...

...then, as I said, nuke for a minute. About this time you're thinking this couldn't possibly work. But it totally does.

That is a microwave-baked good, pretty darn close to a real blueberry pancake, or at least a reasonable facsimile. I did add a little maple syrup, but you could eat it just as is. Make sure you stir it thoroughly in step 1, or you'll get bits of pancake mix at the bottom.

If you're craving pancakes, this is a good, fast way to ease the obsession; no one wants the mess of making the real thing to get one pancake. But it's just as easy and more pancake-like to zap some frozen pancakes. I think Kodiak is after the office eater, someone who can guesstimate a quarter cup volume and use the office microwave to nuke up breakfast. And the coworkers are not going to kvetch -- it made my whole kitchen smell like blueberry pancake. Hell, some people would wear that as a cologne.

The weird food geniuses at Kodiak, not content with inventing Cup-O-Pancake, also have oatmeal in a cup (of course), brownie in a cup (wacky), muffin in a cup (bizarre), and cornbread in a cup (bizarre and Southern). One has to wonder: Is pizza in a cup far behind?